Co-Ed
Spring-Summer 2022
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Co-Ed Collection
Spring-Summer 2022
Revelry is a communal circumstance: a moonlit meeting of minds enraptured by shared beliefs and mutual intentions. For the Spring-Summer 2022 Co-Ed Collection, Maison Margiela observes the desires of a new utopian youth in the age of emergence. Invigorated by possibility, theirs is a buoyancy moved by awareness: a reverence for nature, time, and instinct, and a heroic hope for the future. Drawing on the neo-alchemistic investigations proposed in the Artisanal Collection, creative director John Galliano develops the grammar of haute couture into Co-Ed expressions reflective of the power of nature and the passage of time.
Echoing the dialogue between savoir-faire and prêt-à-porter, the collection film extracts the camera from the frames of the set and portrays an industrial process. Directed by Olivier Dahan and based on an original concept by John Galliano, it is a depiction of the revelries sparked by the collective courage of a new generation, elated by the ageless poetry of William Blake. From the mist of ambiguous times emerge heroic silhouettes: knights in a new sense of armour founded in community spirit, harmonious pursuits, and generational objects imbued with the illuminating soul of history.